Free Advertising
I'm here at the Toronto Airport waiting for my flight to London. I'm sitting a table which is fairly high traffic. So far, I've counted 316 people (yeah, really, I did) walking by.
All of them looked at the sticker I have on my Laptop Cover. They avoid eye contact with me but look at the laptop cover. This is an amazing field test of human behavior
Does your start up have a sticker on every laptop with your URL? Forget the logos or whatever, get something meaningful on that laptop cover.
It's a free billboard ad.
Off to Europe.
P.S. The sticker is for MusicIP.
And a most compelling sticker it is too. But I want to see one with the new improved logo... that would be very sweet.
Posted by: Wendell Hicken | October 13, 2006 at 22:39
When in Ireland, you should chat with Antoin O Lachtnain from ASpoke.com about custom treatments for your laptop covers.
Posted by: Bernie Goldbach | October 17, 2006 at 11:45